Jaipur Rugs Inc. Announces New Licensing Partnership with Jennifer Adams
Posted: Jun 12 2014
Jaipur reported that award winning designer Jennifer Adams has entered into a licensing partnership with jaipur.
Asha Chaudhary, President and CEO of Jaipur states, “We’re excited about the partnership with Jennifer Adams and even more excited that we will be launching in not just one but 3 categories! It is always great to work with designers who have a style statement and Jennifer is a great example. The line is beautiful and we are ready for all of the Jaipur partners to see the entire collection in July at the Las Vegas Market.”
Jaipur is showcasing the line in their Las Vegas showroom in building B, suite 424. A Jaipur representative states the lines of rugs, poufs and pillows is tasteful and elegant with soft blues, grey tones and a neutral pallet that is a perfect addition to the Jaipur line up.
Of the relationship, says Jennifer Adams, “I’m so thrilled to share my new collection of area rugs, pillows and poufs! And I’m equally honored to be in partnership with Jaipur. I truly admire their dedication to quality and improving the lives of their artisans. The timeless beauty, rich colors and lush textures of the collection will add so much to any décor, including my own! You’ll love the function and beauty as much as I do”
About Jennifer Adams Worldwide: A classic American success story – from cleaning houses to award winning celebrity interior designer – Jennifer Adams has grown her decor empire into a worldwide brand. Since starting her design firm in 1999, Jennifer has been driven by her passion for product design and perfecting the sleep experience. Jennifer Adams Worldwide includes an impressive portfolio of products including luxury, hotel quality and fashion bedding, fabrics, furniture, pet beds and accessories, apparel and area rugs. Adams is a DIY television mainstay and the resident design expert on the nationally syndicated "The Better Show" on Hallmark Channel. A "Dear Abby" meets Martha Stewart, she writes the "ASK JENNIFER ADAMS" newspaper column seen in major market newspapers every week. Her new book “Bedrooms that Inspire” will be released in March 2014. www.JenniferAdams.com
ABOUT JAIPUR: Jaipur is one of the fastest growing wholesalers in the home textiles and accent industry with a growing range of rugs, poufs and pillows. At Jaipur we believe everything we do is about empowering, connecting, and inspiring people through beautiful design. We are a product of our process; joining each step with purpose and meaning. Beautiful is just our outcome. As a company whose business model is known for breaking tradition through a traditional craft where the weavers are not simply laborers, but business owners and entrepreneurs receiving fair pay for their work allowing them to live financially empowered lives. Pioneering an industry and breaking the norms is just one small part of Jaipur’s global presence. Being the largest manufacturer of handmade rugs, a global supply chain for retailers and an award winning socially responsible foundation, taking pride in the daring decisions made daily to be different and daring. Change is often easy to talk about but hard to live and yet it is ingrained in the DNA and core to continue to make a path that is both meaningful and beautiful. http://www.jaipurrugs.com